A car is often called "she," as a matter of fact my daughter and I named my truck Myrtle. So perhaps Fiat figured why not have one made of females? The painted naked women who form the shape of a Fiat 500 Abarth Cabrio fit right in with the other naked people in in the recent "Body Issue" of ESPN The Magazine where the ad appears. 

Fiat posted behind-the-scenes video on YouTube that answers the big question: Just how did a dozen female contortionists and acrobats do it? The segment has collected hundreds of thousands of hits since it was posted July 8. (Apparently, women and cars tend to draw a crowd.)

Here it is for your viewing pleasure...

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