Society has got to be the meanest mother-you-know-whater in the history of the world! That bitch has discovered another new thing that's wrong with you, which means another opportunity for you to make yourself more attractive... Turns out, the color of your vagina is gross and everyone hates it. So bleach that thing! 

The commercial is for an Indian product called Clean and Dry Intimate Wash. Because it's not in English, I am assuming that the dude can't even look at his coffee because it only reminds him of his wife's coffee-brown private part! Fortunately, the quick-thinking woman takes a shower, scrubbing her lady-part with Clean and Dry Intimate Wash, and poof! Her vadge comes out blinding white... Cancel them divorce papers and LET'S GET IT ON!!