If you're in charge of writing and producing a public-service announcement, your goal is to make an impact and be memorable.
Well, MISSION ACCOMPLISHED for the group that put this one together, although maybe for the wrong reason.
You might not be familiar with the Dublin, Ireland, band The Decemberists.
However, we are pretty sure that after you watch its latest video, you will be a fan -- or you will at least have a lot of respect for the band's talent.